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rel=”nofollow”

rel=”nofollow” is added to links to tell search engine spiders, in particular Google’s bots, not to follow a link which has been added in to a web page.

These links specifically tell search engines not to count the particular link for search ranking purposes, for example, if the link is pointed to URLs left by those leaving blog comments, and therefore, should not be counted as an “endorsement” by the site linking out.

Likewise, such links were historically good for external, untrusted links, though its debatable if they have a major role in the future of search: rel=”nofollow” links from high quality sources are worth having; dofollow links from low quality or spammy sites should still be discouraged.

In general, rel=”nofollow” should be applied to external links to untrusted sites – BUT – care should be taken never to link to untrusted sites, ever. So moderation is key.

See also: backlinks; SEO tutorials.

SEO Tip – Why Adding Your Website to Directories isn’t All About Backlinks!

In our post completion SEO guide, and whenever people ask us how to improve their web presence, one of the things we recommend is adding a website to quality directories. The are two things to be aware of here, though, and one is included in that sentence: Quality. We recommend hand crafting your directory listing, …

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Silicon Dales are accredited WooCommerce developers and WordPress experts working remotely from an HQ in Manchester, UK.

Registered Office: Silicon Dales Ltd, Bloc, 17 Marble Street, Manchester, M2 3AW.

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Registered in England & Wales. Company number: 7324510. Directors: Robin J.E. Scott, Jonathan M.G. Farrington and Linda Scott. VAT Number GB 111 682 442.

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